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What’s NSSetupx64.exe (NielsenOnline)? Is it safe or a virus?

The NSSetupx64.exe by THE NIELSEN COMPANY (US), LLC is a software application related to the Nielsen survey or research data collection.

It's likely a setup program that is used to install or update the Nielsen software on a Windows 64-bit system. Nielsen is a global measurement and data analytics company that provides insights into what consumers watch, listen to, and buy. The NSSetupx64.exe file is part of the data collection process and helps Nielsen gather and analyze consumer behavior and preferences for their research and market analysis purposes.

Researched by Carl @ SpyShelter Labs

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More about NSSetupx64.exe on WINDOWS

Who makes NSSetupx64.exe (NielsenOnline)?

We’ve found THE NIELSEN COMPANY (US), LLC should be the publisher of NSSetupx64.exe.

How do we know? Our SpyShelter cybersecurity labs focuses on monitoring different types of Windows PC executables and their behaviors for our popular SpyShelter Antispyware software. Learn more about us, and how our cybersecurity team studies Windows PC executables/processes.

What does it mean if someone is the publisher of a PC .exe (executable or process)?

The publisher of an executable is the entity responsible for its distribution and authenticity. Most processes/executables on your PC should be signed. The signature on the executable should have been verified through a third party whose job it is to make sure the entity is who it says it is. Find an unsigned executable? You should consider scanning any completely unsigned .exe on your PC.

Last updated: March 14, 2024

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Why should you trust us?

Our team at SpyShelter has been studying Windows PC executables for over 15 years, to help fight against spyware, malware, and other threats. SpyShelter has been featured in publications like The Register, PC Magazine, and many others. Now we’re working to share free, actionable, and easy to understand information about Windows executables (processes) with the world, to help as many people as possible keep their devices safe. Learn more about us on our "About SpyShelter” page.

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